Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. This gives a website web presence.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
The acronym "SEOs" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term "search engine friendly" may be used to describe website designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.
Another class of techniques, known as black hat SEO or spamdexing, uses methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the quality of user-experience with search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.
Here at PushYourRank™, we always say, anything you need to know about the Internet (or Search Engine Optimization spefically) can be found on the Internet, with a Google search. If performing SEO services for your own business is not your cup of tea, shoot us an email or give us a call at 203-685-0346 or sales@pushyourrank.com.
Currently we can help with the following SEO services:
Link Building
Search Engine Submissions
Article Submissions
Google Page Ranking Analysis
Forum Postings
Hope this was helpful,
The PushYourRank Team
Author: Nicholas Coriano
About The Author: Nicholas Coriano is an Entrepreneur, Web Developer, Social Media Marketer, SEO Consultant and the founder of this blog and The NewYorkWebsiteDesignCenter.com. While developing websites for his own businesses and marketing his entrepreneurial ventures online, he began blogging useful tips and "how-to" articles on PushYourRank.com for reference purposes. To retain Nicholas for help with your Website, Social Media, SEO or other online/technology needs, email PushYourRank@Gmail.com
About PushYourRank.com: PushYourRank.com (the Blog) is a blog that helps small businesses, start-ups, developers, amateurs website builders, bloggers and entrepreneurs develop their websites, their social media presence, their search engine optimization techniques and more ....online. The Blog publishes articles about Ecommerce, Email Marketing and How To Make Money Online...as well as any topic that pertains to the Internet or Online. If you need help developing a website, SEO or Social Media outsourcing, see NewYorkWebsiteDesignCenter.com, if you would like to advertise or have us publish an article on a certain subject, please email us at PushYourRank@Gmail.com
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
The acronym "SEOs" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term "search engine friendly" may be used to describe website designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.
Another class of techniques, known as black hat SEO or spamdexing, uses methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the quality of user-experience with search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.
Here at PushYourRank™, we always say, anything you need to know about the Internet (or Search Engine Optimization spefically) can be found on the Internet, with a Google search. If performing SEO services for your own business is not your cup of tea, shoot us an email or give us a call at 203-685-0346 or sales@pushyourrank.com.
Currently we can help with the following SEO services:
Link Building
Search Engine Submissions
Article Submissions
Google Page Ranking Analysis
Forum Postings
Hope this was helpful,
The PushYourRank Team
Author: Nicholas Coriano
About The Author: Nicholas Coriano is an Entrepreneur, Web Developer, Social Media Marketer, SEO Consultant and the founder of this blog and The NewYorkWebsiteDesignCenter.com. While developing websites for his own businesses and marketing his entrepreneurial ventures online, he began blogging useful tips and "how-to" articles on PushYourRank.com for reference purposes. To retain Nicholas for help with your Website, Social Media, SEO or other online/technology needs, email PushYourRank@Gmail.com
About PushYourRank.com: PushYourRank.com (the Blog) is a blog that helps small businesses, start-ups, developers, amateurs website builders, bloggers and entrepreneurs develop their websites, their social media presence, their search engine optimization techniques and more ....online. The Blog publishes articles about Ecommerce, Email Marketing and How To Make Money Online...as well as any topic that pertains to the Internet or Online. If you need help developing a website, SEO or Social Media outsourcing, see NewYorkWebsiteDesignCenter.com, if you would like to advertise or have us publish an article on a certain subject, please email us at PushYourRank@Gmail.com